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References

Farris, P., Olver, J., & DeKluyver, C. (1989). The relationship between distribution and market share. Marketing Science, 8(2), 107-128.

Kucuk, S. U. (2004). Reducing the out-of-stock costs in a developing retailing sector. Journal of International Consumer Marketing, 16(3), 75-104.

Kucuk, S. U. (2008). Can distribution explain double jeopardy patterns? International Journal of Retail & Distribution Management, 36(5), 409-425.

Kucuk, S. U. (2011). Push-based brand awareness: The role ofproduct availability and in-store merchandising. International Review of Retail, Distribution & Consumer Research, 21(3), 201-213.

Reibstein, J. D., & Farris, P. W. (1995). Market share and distribution: A generalization, a speculation, and some implications. Marketing Science, 14(3), G190-202.

Rosenbloom, B. (1999). Marketing channels: A management view (6th ed.). Fort Worth, TX: The Dryden Press.

West, A. (1989). Managing distribution and change: The total distribution concept. Chichester: John Wiley & Sons Ltd.

 
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